Marketing | Design | Communications | Digital
I’m a freelancer specialising in marketing with a passion for brands and small business.
I am an experienced Marketing Manager with 15 years on the job experience in various industries including Property and Brand Management.
I enjoy consolidating my experience and knowledge into driving small business growth and specialise in building brand awareness, developing content and design, as well as digital and social media planning and execution.
Away from work, I love spending weekends with my husband and two children exploring new places, keeping active and enjoying the small things in life.
Vicinity Centres/ Centro Properties Group
2010 - 2020
Responsible for 3 shopping centres within the Brisbane region. Responsibilities include development of the annual marketing strategy and business plan, event management, communications with internal retailers including newsletters and digital marketing (social, email marketing and website development). I worked closely with retailers to develop and provide solutions to execute their business plan and assisted with content and design as required. In this role I was also accountable for budget management, sales analysis and reporting.
Assistant Brand Manager
2008 - 2009
My responsibility as the Assistant Brand Manager across Nature’s Own and Bio-Organics included new product development, project management, trade incentive development including all communications including newsletters, Point of Sale creation and website maintenance.
Assistant Brand Manager, Accounts Analyst and Territory Manager
2005 - 2008
Working in a number of positions at Mars Australia including; Product Manager (Bird Care), Assistant Brand Manager (Snacks and Treats) and Accounts Analyst. This role gave me an understanding of new product development in an FMCG environment, project management, website creation, Consumer Gift with Purchase, Point of Sale creativity and research and analysis.